Social media marketers – myself included – spend a great deal of time talking about the importance of content.
And the rationale for that focus is justified.
Great content is an important component of a greater equation for how you can provide value to your targeted audience and positively address your business goals.
But therein lies the crux of what this post is about: content is only part of the equation for how you can provide value to your targeted audience.
There are many ways that you can use social media to great effect that have absolutely nothing to do with creating content.
Every now and again we all could use a reminder about the many content-free ways that we can use social media, so let these five examples serve as that reminder:
See on socialmediatoday.com